O FUTURO PROFISSIONAL SOCIALMENTE RESPONSÁVEL: UNIVERSIDADE DE GUANAJUATO
DOI:
https://doi.org/10.15628/holos.2015.2830Palavras-chave:
RSE, responsabilidade social universitária, México, programas educativos, universidadesResumo
O objetivo deste trabalho é explorar o conhecimento e as convergências perceptuais que existem entre estudantes e coordenadores de cursos, de diversos programas educativos do Campus Guanajuato da Universidade de Guanajuato (México) com relação à Responsabilidade Social Empresarial (RSE) e a Responsabilidade Social Universitária (RSU). O presente estudo é de tipo qualitativo, empregaram-se grupos focados com os estudantes e entrevistas em profundidade com os coordenadores.
Os principais resultados deste estudo refletem que estudantes e coordenadores têm conhecimento sobre os conceitos de RSE e RSU, simultaneamente que identificam ações relacionadas em diversos contextos, principalmente com a orientação para temas de meio ambiente e ações sociais. Assim mesmo, são capazes de identificar atividades voluntárias e obrigatórias que poderiam ser consideradas no enquadramento da RSE, e atividades dependentes e independentes da universidade; bem como as principais motivações para adotá-las, relacionadas com benefícios tangíveis e intangíveis e com orientação para o gerenciamento. Entre os coordenadores se reconhece a importância da RSU e sua contribuição na formação dos estudantes. De modo geral, compartilha-se uma preocupação sobre a ética e se reconhece a necessidade de maior envolvimento e integração da RSU nas agendas dos tomadores de decisões institucionais.
Finalmente, mediante a análise interpretativa, geramos um modelo que adverte a existência duma concorrência de RSU, a mesma que foi desenvolvida em diferentes níveis entre os estudantes, com orientação tendencialmente para as preocupações meio ambientais e à sociedade.
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