UNA CLASIFICACIÓN DE LOS ESTABLECIMIENTOS DE OCIO NOCTURNO: EL CASO DE IBIZA (ESPAÑA)

Autores

  • José Ramón Cardona Universitat de les Illes Balears
  • María del Carmen Azpelicueta-Criado Universitat de les Illes Balears
  • María Dolores Sánchez-Fernández Universidade da Coruña http://orcid.org/0000-0001-9065-1699

DOI:

https://doi.org/10.15628/holos.2016.4301

Palavras-chave:

Ibiza, Ocio Nocturno, Oferta discotecas, Clasificación discotecas, Tipos Ocio Nocturno

Resumo

Ibiza es muy conocida por sus discotecas y fiestas, siendo uno de los referentes mundiales del sector. El objetivo de este trabajo es realizar una primera propuesta de clasificación de los establecimientos existentes en la isla de Ibiza. La metodología se basa en la consulta de bibliografía, prensa local y páginas web especializadas. Por una parte hay las discotecas, que pueden dividirse en macrodiscotecas de relevancia internacional como son Amnesia, Pachá o Space, y discotecas de relevancia eminentemente local y poco conocidas fuera de la isla. Por otra parte, existe una oferta formada por los Beach Clubs, los Lounge Clubs, los Disco Pubs, los Hotel Clubs, los restaurantes espectáculo y los Party Boats. La principal diferencia entre los dos grandes grupos es que las discotecas son establecimientos cuya actividad declarada principal es el ocio nocturno, cobrando entrada, y el segundo grupo son empresas cuya actividad principal es la hostelería pero han adoptado los eventos musicales como elemento diferenciador. Es un importante reto de futuro la regulación de una oferta que engloba a tantos tipos de establecimientos distintos, reduciendo los impactos negativos sobre los residentes sin limitar la actividad empresarial.

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Biografia do Autor

José Ramón Cardona, Universitat de les Illes Balears

Doctor en Economía de la Empresa por la Universitat de les Illes Balears. Colaborador del grupo de Investigación de Dirección y Gestión de Empresas y Destinos Turísticos (por la Universitat de les Illes Balears).

María del Carmen Azpelicueta-Criado, Universitat de les Illes Balears

Doctoranda y Profesora-Investigadora de Comercialización e Investigación de Mercados en la Universitat de les Illes Balears. Miembro del Grupo de Investigación en Dirección y Gestión de Empresas y Destinos Turísticos.

María Dolores Sánchez-Fernández, Universidade da Coruña

Universidade da Coruña, Facultade de Economía e Empresa, área de organización de empresas. Grupo de investigación GREFIM.

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Publicado

12/11/2016

Como Citar

Ramón Cardona, J., Azpelicueta-Criado, M. del C., & Sánchez-Fernández, M. D. (2016). UNA CLASIFICACIÓN DE LOS ESTABLECIMIENTOS DE OCIO NOCTURNO: EL CASO DE IBIZA (ESPAÑA). HOLOS, 7, 418–437. https://doi.org/10.15628/holos.2016.4301

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